{"id":72,"date":"2023-01-13T07:28:04","date_gmt":"2023-01-13T12:28:04","guid":{"rendered":"https:\/\/www.telefonica.co\/?page_id=72"},"modified":"2026-01-29T19:34:19","modified_gmt":"2026-01-30T00:34:19","slug":"mision","status":"publish","type":"page","link":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/","title":{"rendered":"Mision"},"content":{"rendered":"
\n
\"\"

Deliver the best digital experience<\/strong> to all our customers<\/h2>\n <\/div>\n
\n
<\/div>\n <\/div>\n <\/div><\/div>\n\n
<\/div>\n\n
\n
\n \n\n

In Telef\u00f3nica, we believe that it\u00b4s people who give meaning to technology and not the other way around<\/h3>\n\n\n\n

At a time when technology is more present than ever in our lives, we cannot forget that the most important connections are human connections. Because in today\u2019s society, people\u2019s quality of life, mostly depends on that connection.<\/p>\n\n\n\n

And this is where we come in. Offering connections that bring people together, rather than isolate them; connections that invite people to be themselves, to express themselves, to share.<\/p>\n\n\n <\/div>\n

\n
<\/div>
<\/div><\/div>\n <\/div>\n\n
\n
\n \n\n

Offering connections that bring people together<\/h3>\n\n\n\n

Our mission puts people at the center of everything we do. We want to be a company that customers, employees, suppliers, shareholders and society in general can trust.<\/p>\n\n\n\n

This mission commits us to protecting people and the planet, as well as ensuring that social corporate responsibility is at the core of everything we do. We aspire to digitize the entire society, leaving no one behind, thus aligning ourselves naturally with the United Nations 2030 Agenda, which highlights the key role of technology, innovation and communications in addressing humanity\u2019s great challenges.<\/p>\n\n\n <\/div>\n

\n
<\/div>
<\/div><\/div>\n <\/div>\n\n
<\/div>\n\n\n

Our values<\/h2>\n\n\n\n
\n
\n
\n \n\n

We are Open<\/h4>\n\n\n\n

We work from the inside like an open and collaborative system in order to provide you with a close and kind attitude. We\u2019re attentive and clear.<\/p>\n\n\n <\/div>\n

\n
<\/div>
<\/div><\/div>\n <\/div><\/div>\n\n\n\n
\n
\n \n\n

We are Bold<\/h4>\n\n\n\n

Going one step further than what you expect from us, innovating in order to offer you useful solutions. You set our goals.<\/p>\n\n\n <\/div>\n

\n
<\/div>
<\/div><\/div>\n <\/div><\/div>\n\n\n\n
\n
\n \n\n

We are Trusted<\/h4>\n\n\n\n

We have the best network, allowing us to offer you the security and trustworthiness you expect from us. Our commitment to you: excellence in execution, attention to detail, and the best quality. If it\u2019s good for you, it\u2019s good for us.<\/p>\n\n\n <\/div>\n

\n
<\/div>
<\/div><\/div>\n <\/div><\/div>\n<\/div>\n\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

Our values<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":20,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"805,926,669,934,570,685","_relevanssi_noindex_reason":"","footnotes":""},"class_list":["post-72","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nMision | Colombia Telecomunicaciones S.A. English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.telefonica.co\/en\/about-us\/mision\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mision\" \/>\n<meta property=\"og:description\" content=\"Our values\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.telefonica.co\/en\/about-us\/mision\/\" \/>\n<meta property=\"og:site_name\" content=\"Colombia Telecomunicaciones S.A. English\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-13T13:28:04+01:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-30T01:34:19+01:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.telefonica.co\/en\/wp-content\/uploads\/sites\/10\/2024\/03\/LogoTelefonicaAzul.png\" \/>\n\t<meta property=\"og:image:width\" content=\"250\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/mision\\\/\",\"url\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/mision\\\/\",\"name\":\"Mision | Colombia Telecomunicaciones S.A. English\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/#website\"},\"datePublished\":\"2023-01-13T12:28:04+00:00\",\"dateModified\":\"2026-01-30T00:34:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/mision\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/mision\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/mision\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About us\",\"item\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/about-us\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Mision\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/\",\"name\":\"Colombia Telecomunicaciones S.A. English\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.telefonica.co\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Mision | Colombia Telecomunicaciones S.A. English","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/","og_locale":"en_GB","og_type":"article","og_title":"Mision","og_description":"Our values","og_url":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/","og_site_name":"Colombia Telecomunicaciones S.A. English","article_published_time":"2023-01-13T13:28:04+01:00","article_modified_time":"2026-01-30T01:34:19+01:00","og_image":[{"width":250,"height":250,"url":"https:\/\/www.telefonica.co\/en\/wp-content\/uploads\/sites\/10\/2024\/03\/LogoTelefonicaAzul.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/","url":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/","name":"Mision | Colombia Telecomunicaciones S.A. English","isPartOf":{"@id":"https:\/\/www.telefonica.co\/en\/#website"},"datePublished":"2023-01-13T12:28:04+00:00","dateModified":"2026-01-30T00:34:19+00:00","breadcrumb":{"@id":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.telefonica.co\/en\/about-us\/mision\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.telefonica.co\/en\/about-us\/mision\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.telefonica.co\/en\/"},{"@type":"ListItem","position":2,"name":"About us","item":"https:\/\/www.telefonica.co\/en\/about-us\/"},{"@type":"ListItem","position":3,"name":"Mision"}]},{"@type":"WebSite","@id":"https:\/\/www.telefonica.co\/en\/#website","url":"https:\/\/www.telefonica.co\/en\/","name":"Colombia Telecomunicaciones S.A. English","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.telefonica.co\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/pages\/72","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/comments?post=72"}],"version-history":[{"count":12,"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/pages\/72\/revisions"}],"predecessor-version":[{"id":74622,"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/pages\/72\/revisions\/74622"}],"up":[{"embeddable":true,"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/pages\/20"}],"wp:attachment":[{"href":"https:\/\/www.telefonica.co\/en\/wp-json\/wp\/v2\/media?parent=72"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}